El Jadida stands immortal, facing the ocean. Its ruins, monuments, equestrian heritage, and Atlantic coastline have made its reputation. Its name is imbued with majesty. “Mazagan,” which in Berber means “she with manes.” Occupied by the Portuguese from 1502, the city was partially destroyed upon their expulsion in 1769, and proudly renamed El Jadida—The New—by Sultan Abd er-Rahman in the 19th century. Capital of the province of the same name, the region boasts many assets that make it a must-see destination. A rich historical heritage, breathtaking landscapes with its 135 km of Atlantic coastline, multiple tourist facilities such as its golf course and casino, and several festivals that punctuate the seasonal calendar.
Between Sea and Heritage
El Jadida reveals itself as a destination where every corner tells a captivating story. Between historic walls, contemporary art galleries, picturesque beaches, and local flavors, this Moroccan coastal city offers a complete experience, where preserved heritage and modernity elegantly blend to create an unforgettable destination.
